What's included
What an influencer marketing campaign includes
- Scouting and curation: a shortlist of profiles with audience, tone and risk analysis.
- Demo and selection: a content proposal from each talent before hiring.
- Negotiation and hiring: agreements, usage rights and calendar, with contracts in the agency's name.
- Brief and production: creative guidelines, approvals and in-house production when the piece calls for it.
- Publishing and tracking: dates, mentions, links and tracking codes.
- Measurement and reporting: reach, engagement, traffic and conversion per talent, with conclusions.
How we work
How we work with influencers, step by step
- 01
Scouting and curation
Starting from the objective and the audience. You receive the shortlist with verified data.
- 02
Demo and selection
You validate each profile with us. You receive the talent plan and the budget.
- 03
Negotiation, hiring and brief
We sign, align and produce. You receive the publishing calendar.
- 04
Measurement and reporting
During and at the close of the campaign. You receive the report with results per talent.
Case study
Mercado Libre
Our own talent, influencers and micro-influencers to reach every seller audience with empathetic communication and segmented reach, within the content we produce for the Meli ecosystem in 05 countries.
Who it's for
Which brands influencer marketing is for
Brands that want to amplify their messages with credible voices, and teams that prefer a single point of contact for the whole process: from the search to the report.
